Nike X Paranorman

For Laika Studio’s debut movie Paranorman, a special pair of Air Foamposites were created to promote the release. The footwear was given away via Twitter to people who could prove they were weird kids. The release featured several production details never before executed by Nike. The alternative Air Raid design was also created in small numbers by the request of Phil Knight.

Wieden + Kennedy | concepting, art direction